About Us

Be Wild. Be Free. Be on Snow.

Wildcat Snow Apparel was born from one simple idea —there should be more styles of snow gear in North America. We’re a small team based in British Columbia, Canada — we live and ride where winter sports are part of life. We believe that looking good, riding wild, and staying warm shouldn’t cost a fortune.

We’re not a manufacturer. We’re snow lovers, just like you —curating underrated but high-quality snow apparel from trusted brands that haven't made it big here (yet). Every piece we carry is handpicked by us for style, function, and value. You may not have heard of these names, but trust us — once you wear them, you’ll remember them.

Whether you're a first-day-on-snow beginner, a park rat throwing tricks all day, or a freerider chasing fresh lines in the backcountry, Wildcat is here to help you find the gear that fits your ride, your vibe, and your wallet.

We’re here to share the gems we’ve discovered — and maybe inspire you to be a little wilder on snow.

Be wild. Explore more.